Monday, March 23, 2009

CPA Networks



Cost-Per-Action or CPA networks are organizationsthat act as a "wholesalers" or intermediaries between advertisers and their publishers - affiliates. They host CPA offers from their clients, the advertisers, and then have their publishers drive the internet visitors to these CPA offerings. They, the CPA networks, then take a percentage of the amount the advertiser pays for the lead. An client, advertiser, may pay the CPA network $10.00 for every lead generated on the network. The CPA network may pay a publisher only $8.50 for the lead taking a $1.50 for their commission. This is how the CPA networks produce their income.

When you log on to a cost-per-action network, you have the ability to surf through the CPA offers and choose which ones you would like to advertise. The CPA network will provide you with a unique ID for each offer you choose to support. The CPA network will provide tracking and commissions for you.

One of the many advantages of dealing with a CPA network is that you will receive only one check for all the commissions earned on the network rather than a check from each advertiser.

The njumber of advertisers and products to promote that a CPA network has varies from network to network. Some CPA networks have over 1,000 different products and services to select from in different markets niches.

CPA networks commonly have text, email and banner ads that are available for your use. I have found that using the banners created by a CPA network is not a good idea. They usually do not convert well. It has been my experience that using your own banners will benefit you more. The banners created by the CPA Network are usually poorly designed and have a low click-thru rate. A good banner is one that does not appear as if it is an advertising banner. That's why text banners normally have a more effective click-thru rate.

The CPA network tracks all your affiliate data (impressions, clicks, leads, commissions, etc.) and send you a check at the end of the month for the commissions earned. The initial step to joining a CPA network is to complete the publisher application. This application is then reviewed, and the network either accepts or rejects your application.

10 Essential Steps You Need To Take To Succeed With any Affiliate Program


After you have joined an affiliate program, there are several crucial steps you will need to take in order to succeed. Without taking the steps outline below, your chances of succeeding will be limited. By simply following these guidelines, you will be able to increase your affiliate commissions and earn some money you can live on.

A lot of people fail with affiliate programs because they do not have the necessary affiliate program information.

Generally, the best way of succeeding with affiliate programs is to choose a niche; create a useful and content-rich and keyword-rich website on the specific topic of your niche, and add in your affiliate links and AdSense ads.

So what is the critical affiliate program information you will need to know, and the steps you need to take for you to succeed with your affiliate program?

1. Set your objective of how much you want to earn. You will need a goal to work towards. How much do you want to earn per month? It also helps to visualize what you want to achieve with this goal. Pay off your car? A holiday? You must start with an achievable amount, and gradually increase this amount.

2. Find a niche that suits you and your interests. Your business is a long term commitment, thus you will need to get involved with an affiliate program in a niche that interests you. The internet is full of affiliate program information; make an effort to do your research and find the best niche to suit your interests.

3. Select a lucrative niche. You will need to have affiliate program information about how profitable any opportunity you are interested in will do. Your goal is to make money, and you need to establish how profitable your business will be. The internet has information about profitable niches, and you will need to know these before you decide the best opportunity for you.

4. Another critical affiliate program information you will need to have is the reputation of the affiliate merchant. You need programs with good reputation and high quality products or services that will be easy to sell.

5. Create a useful, motivating, content-rich and keyword-rich website which search engines will pick. Offer some free tips and tools on your site; make your visitors want to come back to your site. This is very critical because more visitors to your site mean more sales and more money for you.

6. Place AdSense on your site. If you have a website with a lot of visitors, you can easily earn some money from AdSense.

7. Get Links. This is very important affiliate program information you will need to always remember. Linking to other sites will help improve the ranking of your site. One way links are more important that reciprocal links.

8. List your website in major and niche directories.

9. Write and distribute articles. This strategy extremely essential; and it is a cost effective way to market your affiliate program.

10. Be Patient! It normally takes a few months of consistent effort before you can start to see any benefits. Do not be discouraged, do not give up. Your efforts will start to show after about three months as search engines will start to send traffic to your website.

Outlined above is crucial affiliate program information you will need to know if you want to succeed and make some money as an affiliate. By simply following the recommendation above, you will see your affiliate growing gradually.

A lot of people fail because they do not have the important affiliate program information they need and the guidelines on how to succeed. As a result, they do not know how to earn any money or increase their affiliate checks. These steps can help you increase your earnings.


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Sunday, March 22, 2009

Make Money with Affiliate CPA Networks



One of the best ways to monetize a web site, and among the least known, is lead generation, which is actually a highly lucrative form of affiliate marketing, but is used by relatively few online marketers.

Here's how lead generation works. Listen up - this information is golden!

Monetizing a website by becoming a CPA affiliate is very, very simple. You sign up with one of the 50 or so CPA Networks that are available online, drive traffic to the custom landing pages they provide, and get paid whenever a site visitor fills out and submits a form. That is really all there is to it.

A CPA network is a clearing house that brings advertisers and publishers together. The advertiser provides a custom landing page and form, pays the network commission for making it available to affiliates, and the affiliates in turn are paid for driving traffic and generating sign-ups.

CPA stands for "cost per action", and in this case, the action is the site visitor filling out the form. Compare this to traditional affiliate marketing, and you will see the beauty of it quickly. Done right, it is a much easier and more lucrative way to monetize a website.

A traditional affiliate must acquire traffic, do a good job of "pre-selling" the product, and send visitors on to the vendor site through an affiliate link, hoping to generate something like 1% to 5% sales, which in turn is highly dependent on the quality of the vendor's sales letter and product. If the vendor does a poor job of selling on the sales site, or has an over-priced or poorly received product, the affiliate has spent a lot of time, and perhaps money, for very little return.

A CPA affiliate, on the other hand, has a much easier job of things. He or she must still acquire traffic, either by paying for it, or by putting together a well-optimized site that gets good search engine placement for certain key words. At that point, however, the CPA affiliate's job is nearly complete.

The next step is for the site visitor to fill out a form requesting some sort of information. Keep in mind, this does not entail the visitor getting out his or her wallet, or making a decision to spend any money. All it entails is that the visitor *request free information* and give his or her name and email address, and perhaps a physical address.

You, as the CPA affiliate, get paid *even though your site visitor has yet to buy anything*. You are getting paid for a LEAD, not a sale.

Many people have no idea how huge and lucrative lead generation is, and not a clue the kind of money that certain businesses will pay for a good lead. Things like mortgage and insurance leads, in particular, are very, very valuable, as are credit card leads. But even something as seemingly inexpensive as a cell phone ring tone can bring you a nice commission per lead. Why?

These lead purchasers are planning on maximizing the long-term value of a customer. In the case of a mortgage, one lead can generate a commission of thousands of dollars to a mortgage broker. An insurance or credit card account is worth recurring commissions potentially for many, many years. Even a ring tone lead has a long-term value, since the vendor will continue to market to that person over and over again, selling them many times what it cost to acquire them as a customer.

CPA is big, big business, and one of the best ways there is to monetize your web site. If you are looking for easy and lucrative ways to monetize a web site, CPA affiliation could be your answer. To really do well at CPA, you need to learn how to use traffic generation methods like Google Adwords effectively, but in the long run, CPA is far easier and more lucrative than traditional affiliate marketing.

Cost Per Action and Cost Per Lead Marketing - The Easy Way To Online Profits



Cost Per Action and Cost Per Lead marketing are two of the easiest ways for beginning online marketers to start earning money online.

Cost Per Action, sometimes referred to as "CPA" is a form of online marketing that request a consumer to complete a specific action. This usually entails filling out a form and requesting a free product sample, signing up for a free trial or in some cases request the consumer to try a new product by making a minor purchase.

Another great form of marketing for beginning online marketers is called Cost Per Lead marketing. This is a form of online marketing that is based on collecting leads for a particular product or service. Cost Per Lead or CPL marketing campaigns are usually high volume and lightweight in nature. CPL campaigns request consumers submit only basic contact information. The transaction can be as simple as submitting an email address with a zip code.

In contrast, CPA campaigns are usually low volume and complex. Typically, consumer has to submit credit card and other detailed information. The request for more action by the consumer in most cases produces less actions or conversions than CPL marketing campaigns.

Both CPA and CPL marketing campaigns requires the consumer to do more than just clicking on a link. Once the reader performs the required action the originating marketer or advertisement publisher is paid a small fee for advertising the offer. CPA offers tend to pay a slightly higher commission to the advertiser than CPL offers due to the additional effort required by the consumer.

CPA and CPL offers can pay very nicely and are much easier to deploy than traditional offers that require the consumer to make a purchase. Particularly those CPA and CPL offers that only require the reader to simply fill in personal information for a survey or provide small amounts of information. Those offers that ask readers to sign up for a free trial or sign up to receive a free sample of a product convert very well.

The idea is to deploy a CPA or CPL offers and have 30 people sign up for a free trail or complete a survey which pays $2.00 per offer versus deploying a single traditional offer that requires 1 person to make a $30.00 purchase. With CPA offers you need to ask yourself is it better to have one person convert or take action and purchase a $30.00 product or have 20 people perform a desired action for a commission of $2 per action?

Much first time CPA and CPL publishers will ignore offers that pay smaller commissions as they are enticed by higher paying CPA offers. This is potentially a mistake as smaller CPA and CPL offers tend to have greater conversion rates because they request less of an action by the consumer. It's much easier for a consumer to submit information requesting a free sample of a product than to reach for a credit card to make a purchase of a product.

Content for CPA and CPL offers are ready made, including graphic design and text so there is very little technical skills required. This is great news for the "newbie" or non technical online marketer because there is no need to learn how to build and deploy a complicated web site to deploy these offers. In most cases it's simply a matter of copying code for the offer and pasting it into a blog or email and you're ready to advertise the offer and start earning.

If you are new to online marketing and have little or no technical skill, promoting CPA and CPL offers are great ways to start earning money online. These types of campaigns are simple to deploy and easy to track and provide the new online market with a quick and easy path to online profits.